How To Create and Maintain a Sales Culture in a Community Bank

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THANK YOU to our Sponsors:

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Audience:  This seminar applies to everyone involved in sales, from the CEO who is attempting to create or improve a sales structure in their bank, to the sales trainer, to the employee who simply needs to learn or improve sales skills. 

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Purpose:  If you are attempting to make management level decisions regarding the initial set-up of a sales environment or improving an existing sales environment within your bank, then this seminar is a MUST.  One of the most frequent comments we receive from attendees of this seminar is “I wish my CEO was here.”  There is too much information for an attendee who participated in this seminar to come back to the bank and sum up the content.  The instructor has 20+ years in training and consulting bankers and teaches unique concepts for sales cultures.  Structuring sales within a community bank can not be experimental.  You need to get it right the first time.

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What others have said:  I truly appreciate Bob for sharing his passion and excitement in implementing a “Sales Culture in a Community Bank.”  Based on today’s competition, I strongly believe without the commitment to the type of sales he advocates, Community Banks will ultimately vanish.

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Comments & Questions
If you would like to comment or suggest educational topics or if you have questions about this information, please call our Education Department. Julie Courtney at (800) 749-4228 or e-mail jcourtney@ibat.org.