Deluxe ID TheftBlock

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Create Customer Loyalty with Identity Theft Protection Services
As you probably well know by now, identity theft remains the nation’s fastest growing crime. The numbers are startling: 7 to 10 million Americans become identity theft victims each year.*

Like any negative customer experience, identity theft can erode customer loyalty and impact your institution’s bottom line. A recent McKinsey and Company Research study on customer loyalty found that while 72 percent of account holders left their institution due to a negative experience, 87 percent of account holders gave more money to their institution as a result of a positive experience. 

In an uncertain economy, financial peace of mind and positive experiences can serve as powerful tools for building customer loyalty. Your financial institution has the opportunity to provide that peace of mind and a positive experience by helping to protect your customers from identity theft.  IBAT endorses the identity theft detection and recovery services from Deluxe known as Deluxe ID TheftBlock®.

More and more financial institutions are offering Deluxe ID TheftBlock as a way to attract new customers, create loyalty or build customer retention and satisfaction. Some are even using it as an employee perk. Deluxe ID TheftBlock has the flexibility to allow your institution to easily implement the services in a way that aligns with your business needs.

As a special offer to our valued members, we have partnered with Deluxe to offer you a free copy of Deluxe’s Data Breach Kit. With helpful information regarding data security breaches, the kit can be used as a valuable tool to help you plan and prepare for the worst. According to a recent Ponemon Institute study, approximately 85 percent of businesses have experienced a data security breach, so no financial institution is immune.
To receive a free copy of the Deluxe Data Breach Kit and/or to find out more information about Deluxe ID TheftBlock, visit www.deluxe.com/theftblock by October 31, 2009.

Get more information on the Deluxe ID TheftBlock services—and your copy of the Deluxe Data Breach Kit—today.

*Combined sources: Federal Trade Commission, Gartner Research, Harris Interactive, Bureau of Justice, Javelin Strategy and Research.