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Did you know… that Baby Boomers are now outnumbered by “Millenials” or “Generation Y” (aged 18-33) in the marketplace? The 2010 census found that there are 79.8 million members of Generation Y, versus the 78.5 million boomers.
Gen Y thinks differently, works differently and communicates differently. Do you think they might be looking to bank differently as well? As hard as Gen Y is to understand, community banks must take them into consideration when developing new products and services.
If you’re looking for ideas about how your bank can expand its reach to Generation Y, then TechMecca 2012 is a conference for your marketing team! IBAT is proud to feature Jason Dorsey, CEO/Director of the Center for Generational Kinetics at TM12. Check out Jason’s recent appearance on the CBS Morning Show.
TM 12 will also feature critical information on fraud, compliance, operational risks, mobile banking, security project management, technology trends and enterprise risk.
Want to register?
TechMecca 2012 will include 100 booths to help you stay abreast of the current technologies and trends. Included in the brochure is a roster of exhibitors along with an agenda for the conference.
We have streamlined the conference to two days and streamlined the pricing to benefit multiple registrations from each bank -- $595 for the first attendee and two additional registrants. THAT IS 3 ATTENDEES FOR THE PRICE OF ONE!
We invite you to enroll today by going to our website.