.thumbnail.jpg "At the 2010 IBAT Lending Compliance Summit")
Bank of the Week: Alliance Bank
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Congratulations to Alliance Bank on Receiving a Gold Best of Community Banking Award
Congratulations to Alliance Bank on receiving a Gold Eagle in the 20th Annual Best of Community Banking Awards sponsored by the Independent Bankers Association of Texas (IBAT). Jake Caddell was on hand to accept the award presented during the annual IBAT
Convention.The Sulphur Springs bank was recognized in the Marketing category for a campaign tied to convenience banking.
Targeting existing and future customers, the bank began with a check card campaign that included lobby displays, print and radio support and expanded the campaign to social media with a Facebook IPAD2 sweepstakes and broad based e-statement campaign that included QR codes, statement stuffers, electronic message boards and Internet landing pages.
The annual awards recognize IBAT member institutions in several categories for service to their communities. Winners are judged on innovation and creativity, number of people benefited or affected and the success in fulfilling a community need.